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Advergaming Developer's Guide: Using Macromedia Flash MX 2004 and Macromedia Director MX (Charles River Media Game Development)

Rod Afshar, Cliff Jones, Duke Banerjee




[PDF.rk76] Advergaming Developer's Guide: Using Macromedia Flash MX 2004 and Macromedia Director MX (Charles River Media Game Development)

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 | #6544321 in Books |  Charles River Media |  2004-02-20 | Original language:English | PDF # 1 |  1.17 x7.40 x9.22l,2.10 | File type: PDF | 448 pages

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||0 of 0 people found the following review helpful.| Amazing Book!|By NewEraPictures.com|If you know anything about advergames (or even if you don't and want to learn), this is a great book for the nitty gritty of the concept.|2 of 5 people found the following review helpful.| Horrible for Beginners|By J. Kennedy|If you are an advanced Flash or Director user this book might be t|About the Author|Rod Afshar (The Woodlands, TX) is a software team member at the epic software group and a contributing author of Flash 5 Design: From Concept to Creation, and Microsoft Excel 2003: Plain and Simple.

Cliff Jones (Magnolia, TX), also of

Learn what Advergames are, how to use them, and how to create your own! Welcome to the world of Advergaming! Interactive games are one of the fastest growing forms of entertainment and theyire on track to exceed movie ticket sales. Using them as an advertising tool, however, is a relatively new idea that is catching on fast. Advergames are created not only to entertain, but to sell a product, brand, or company. More and more companies are using these free, brand-centric...

You can specify the type of files you want, for your device.Advergaming Developer's Guide: Using Macromedia Flash MX 2004 and Macromedia Director MX (Charles River Media Game Development)   |  Rod Afshar, Cliff Jones, Duke Banerjee. Just read it with an open mind because none of us really know.

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